Blog

Dataiku: Data Analysis and Technical Engagement – Initial Project Proposal

Roleplay Technical Engagement Planning Meeting: Data Analysis Process and Results from Proof-of-Concept using Dataiku Data Science Studio (DSS) Description of Dataiku’s Engagement Process Initial Implementation Plan – Tailored for the customer based on provided requirements This presentation was designed for the company’s VP of Marketing and Head of Analytics to facilitate the initial engagement discussion
Read More

AWS Glue Marketing Strategy Presentation

Presentation Content: Product Introduction Industry Analysis Competitor Analysis Customer Analysis Marketing Strategy Contingency Plan This is an embedded Microsoft Office presentation, powered by Office. First published on December 2018. More information available upon request.
Read More
connect, connection, collaboration-2777610.jpg

Early Supplier Involvement (ESI)

The new era of business marketing is built upon effective relationship management[1].  Many business marketing firms create a collaborative advantage by demonstrating special skills in managing relationships with key customers or by jointly developing innovative strategies with alliance partners[2].  These alliances between supplier and customers exist when the relationship becomes a collaborative exchange where close
Read More
chess, chessboard, board-1215079.jpg

Pioneering vs Following Strategy: Amazon AWS & MS Azure Case Study

Timing for Market Entry for New Products Launching a new product at the optimal time is imperative in today’s competitive market environment[1].  Yet for a company to be able to identify the optimal time to launch a new product is somewhat trivial as many variables come into play which might make the difference between being
Read More
team, people, silhouettes-123085.jpg

Tips to Make a PMO Implementation a Success

Today, most companies, regardless of their size and business, recognize the value of good project management practices.  Yet, when the time comes to initiate the important task of creating a Project Management Office (PMO), many fail to do so, or it takes them multiple tries before a project management culture ignites and is embraced by
Read More